Author: (English) Christian H. Christensen, translated by Pan Jianjie
Publisher:
Publish Date: 2005-08-22
Features: Traditional management systems are designed to manage routine operations rather than innovation. As a result, the innovation of most companies is slow and arbitrary, even when they face significant pressure from customers and competitors and need to innovate. However, some highly innovative large companies have learned different management models. Based on my three-year research at INSEAD, this book shows how these companies manage innovation. Christian H. Christensen further reveals the differences in fundamental aspects such as organizational structure, communication systems, incentive mechanisms, project funding systems, and more, exhibited by innovative companies. A total of 20 key factors related to the innovation management of these large companies are explored. For general managers, marketing professionals, R&D management managers, innovation project leaders, business school teachers, and anyone involved in promoting more effective innovation in large companies, this book is very useful. It provides detailed insights on how to improve management practices to help companies become more innovative.
Building Innovative Organizations: Management Systems that Motivate Innovation
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