EMBA/MBA Core Required Courses - MBA Core Required Course Study Outline (Second Edition)

Author: Gan Huaming
Publisher:
Publish Date: 2003-09-01
Features: ;We have compiled and edited this "Core Courses for EMBA/MBA" in two volumes. The first volume includes "Corporate Strategy" (CORPORATION STRATEGY), "New Product Development" (NEW PRODUCT DEVELOPMENT), "Marketing" (MARKETING), "Production" (PRODUCTION), "Purchasing" (PURCHASING), "Finance: Fundraising and Usage" (FINANCE), "Human Resources: Organization and Personnel" (HUMAN RESOURCE MANAGEMENT METHODS), "Management Methods" (MANAGEMENT METHODS), and "Core Course Study Guide for the First Volume"; the second volume includes "Business Process" (BUSINESS PROCESS), "Project Management" (PROJECT MANAGEMENT), "Competition" (COMPETITION) (ENTREPRENEURSHIP), "Casebook" (CASEBOOK), "Accounting" (ACCOUNTING), "Corporate Equity: China Rules," "Corporate Equity: International Practices and Global Comparisons," and "Core Course Study Guide for the Second Volume." All of them are based on the most renowned and widely used textbooks in various fields of Western and European business management, encompassing the most common and applicable knowledge in business management. Systematically studying these textbooks will give you a comprehensive understanding of the core required courses for MBA and EMBA. (Additionally, we have also written "Core Public Courses for MBA/MPA").
Achieving success requires talent, and excellent business management talent needs to receive top-tier education. Practice has proven that MBA and EMBA education is the perfect education in the world today for cultivating professional entrepreneurs. All those who are determined to pursue career development in the business world and ultimately achieve success should seize the opportunity to solidify their knowledge foundation. By self-studying, mastering the basic content of the core required courses for MBA and EMBA, you will experience an epiphany, gain a brand-new perspective, develop brand-new concepts, reach a brand-new realm, and have a brand-new experience.