Understood: Selected Business Strategies by Hermann Simon

Author: (German) Simon, translated by Xu Chang
Publisher:
Publish Date: 2004-01-01
Features: The success or failure of a company lies not in countless schemes but in "clarity" in major strategic direction. Marketing tactics, talent teams, legal environment, institutional bottlenecks, management operations, corporate culture—great clarity leads to great progress, while small clarity brings small progress. Management guru Hermann Simon is a man of clarity, and his book can teach you to instantly understand many aspects of business. This book, the result of the author's 20 years of dedication, compiles nearly 3,000 famous management maxims from ancient and modern China and abroad, including the wisdom of over 1,000 renowned figures in history and across cultures. The content covers all aspects of business management, including corporate culture, corporate strategy, human resources, R&D and innovation, market competition and customer relationships, marketing, organizational behavior, and more.