Marketing Master 101

Author: Zhang Yongcheng
Publisher:
Publish Date: 2002-01-01
Features: Introduction "Satisfying customers, creating markets" is an exciting topic for everyone. The global economy is shifting from production-driven to service-driven, prompting us to focus on customer service and market differentiation through this book. There are no complex theories or difficult-to-digest long passages, but it provides you with the ability to generalize, imagine, and be inspired to become the 101st marketing expert. Good companies meet needs, great companies create markets.