Enter the marketing industry

Author: [USA] Stair (Stair, L.B) Author, Xie Huiyu Translator
Publisher:
Publish Date: 1998-06-01
Features: Almost every industry's success relies on sophisticated industry strategies. This book provides a comprehensive and professional introduction, including job responsibilities, required personal skills and academic backgrounds. It details various career development paths within the marketing field, along with insightful analysis and job-seeking tips. It serves as an excellent career planning guide for those who are interested in or have just entered the marketing field.