Pragmatic E-commerce

Author: Yao Le
Publisher:
Publish Date: 2001-05-01
Features: This book analyzes various aspects of e-commerce from the perspectives of "electronics" and "business," including e-commerce models and positioning, technical implementation methods, network security, online payment, logistics distribution, credit rating, online marketing, and the e-transformation strategies of traditional enterprises. The book's feature is its in-depth and easy-to-understand analysis of the entire process of implementing e-commerce, ranging from theory to practice.