Modern Enterprise Research and Development and Technological Innovation

Author: Yan Jihé
Publisher:
Publishing Time: Not available
Features: This book elaborates on the theme of research and development and technological innovation in modern enterprises through ten chapters, including "Modern Enterprise Strategy and Technological Innovation Strategy," "Overview of Research and Development and Technological Innovation in Foreign Enterprises," "Modern Enterprise Technological Innovation," and "Modern Enterprise New Product Development." The book comprehensively introduces new management concepts, theories, methods, and experiences from domestic and international perspectives, demonstrating strong general applicability. It is believed that this book can significantly promote the update of concepts and knowledge among enterprise management personnel in China.