Future strategy

Author: Lü Xiaorui Guo Chuan
Publisher:
Publish Date: 2006-06-14
Features: What forces drive competition within an industry? How can competitors act to remain invincible? How do strategic planners respond to competitive behavior? How can a company achieve the best positioning in long-term competition? These are major strategic questions that global multinational corporations must consider. This book compiles the profound insights of authoritative corporate strategists such as Michael Porter and Gary Hamel on the issues mentioned above.