Author: Tan Shuwei
Publisher:
Publish Date: 2006-10-01
Features: Based on the elaboration of relevant theories and methods in management, engineering economics, and engineering management technology, this book first defines the relationship between real estate development and operation, discusses the relevant theories of real estate development and operation, and then takes the development process of real estate projects as the main line, closely aligning with the content of real estate development and operation, comprehensively covering the work and methods of various stages such as environmental analysis, acquisition of development land, feasibility studies, preparation and implementation of development projects, real estate marketing management, and post-project evaluation. The book emphasizes the combination of theory and practice in its content arrangement, with selected examples, cases, and standardized texts facilitating students' understanding of the related theoretical knowledge. The book is rich in content, highly timely, and strong in practical application. It can serve as a textbook or teaching reference for undergraduate students in engineering management and real estate management, as well as for real estate development companies, real estate management companies, and engineering management and technical personnel.
Real estate development and operation
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