Principles and Practices of Insurance Product Design

Author: Shi Xing
Publisher:
Publish Date: 2006-09-01
Features: This book systematically and specifically discusses the design of insurance products for the first time. Based on the overall concept of insurance products, it elaborates on the general principles of insurance product design, including: core product design principles, tangible product design principles, and additional product design principles. In response to the numerous issues existing in the design and management of insurance products in China, it proposes important factors to consider in insurance product design, the procedures and methods for insurance product design, and how to improve the external environment for insurance product innovation. In light of the development trends of insurance products domestically and internationally, it suggests breakthrough directions for insurance product design in China and analyzes the feasibility and prospects of innovation in various insurance products, such as personal insurance products, liability insurance products, inter-institutional insurance products, and employee benefit plans. This book can serve as a textbook for students majoring in finance and insurance at universities, as well as a reference for insurance practitioners and researchers.