Recreational Services and Management

Author: Chen Xiuzhong
Publisher:
Publish Date: 2006-09-01
Features: This textbook is divided into six chapters. Based on drawing upon the practical experience of well-known hotel leisure departments in China, it systematically discusses the services involved in hotel leisure, such as health, fitness, entertainment, and beverages, as well as organizational structure, rules and regulations, sales and operations, service quality management, human resource management, and leisure member management. During the writing process, the textbook adheres to the principle of adapting to the teaching of tourism vocational education, focusing on improving students' overall quality and cultivating their comprehensive abilities. It follows the principles of scientificity, practicality, advancement, and standardization, while also paying attention to incorporating the latest knowledge and technology in leisure department management and service from both domestic and international sources. The textbook emphasizes management practices and operations guided by theory, simplifies the presentation of key knowledge points in the context of a new academic knowledge system, and appropriately increases the proportion of case studies to enhance the applicability and operability of the knowledge.