Cross-Cultural Communication (4th Edition) Chinese Version (News and Communication Translation Series. Overseas Classic Textbook Series)

Author: Larry A. Samovar et al.
Publisher:
Publish Date: 2004-04-02
Features: In the context of globalization, what is the biggest challenge humans face? Cross-cultural communication and interaction! By reading this book, you will understand the basic theories of culture, appreciate the importance of tolerance and cultural identity, and learn the skills and strategies for cross-cultural communication. At the same time, you will become a successful cross-cultural communicator. This book is a masterpiece by renowned American scholars Larry A. Samovar and Richard E. Porter, and it has been revised and republished multiple times as a textbook.