Author: Bian Zhiqun, Zhu Shuqing
Publisher:
Publish Date: 2006-08-01
Features: This textbook covers various topics including financial management and modern economic life, basic principles of financial management, corporate finance, corporate financing management, corporate investment management, corporate profit decision-making, corporate working capital management, corporate restructuring, basic theories of personal financial management, personal income and income tax planning, and personal and family financial activities. The textbook adopts a case study approach, following the structure of "basic knowledge - practical operations - specific cases," systematically and comprehensively introducing the fundamental principles, relevant knowledge, and technical methods of investment and financial management. It is suitable for students majoring in finance, accounting, economics, and business management at the vocational and technical college level, as well as for financial professionals in banks, securities, insurance, and other financial industries, as well as corporate finance personnel.
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