International Technology Trade Tutorial

Author: Liu Zhiwei, Editor-in-Chief
Publisher:
Publish Date: 2006-08-01
Features: This book is suitable as a teaching material for students and faculty of international economics and trade, marketing, business management, MBA, and engineering technology majors in colleges and universities to study intellectual property and technology trade; it is also suitable as a reference book for business personnel of foreign trade companies, technical and equipment management personnel of enterprises, technical and equipment sales engineers, technical and scientific research personnel, universities, research institutions, enterprises, and government departments engaged in technology management, technology achievement transformation and promotion, tendering organizations for mechanical and electrical equipment and engineering projects, and enterprises participating in tendering and bidding, as well as engineering and technical personnel. The book consists of seventeen chapters, providing a comprehensive introduction to the basic theories, current laws and policies, international conventions, and practical operations of technology trade, intellectual property trade, and intellectual property protection. Most chapters include case studies, and each chapter is accompanied by exercises and reference answers.