Modern Enterprise Management (Suitable for Higher Vocational and College Education)

Author: Liu Xiaohuan
Publisher:
Publish Date: 2001-04-19
Features: This book includes nine chapters: Overview of Enterprise Management, Enterprise Management Functions and Systems, Enterprise Management Methods and Arts, Techno-Economic Analysis and Product Development, Production Management, Quality Management, Equipment Management and Material Management, Marketing Management, and Financial Management. It systematically introduces the basic theories, methods, and practices of modern enterprise management. The content is concise, highlights key points, and is highly targeted. The book also incorporates the development of social economy, paying attention to absorbing new concepts and methods of enterprise management from domestic and international sources, such as Manufacturing Resource Planning (MRP), Just-in-Time (JIT) production, ISO 9000 family standards, and logistics management. This book is suitable for higher vocational and technical education, higher specialized education for non-management majors, and can also be used as a self-study reference for enterprise management personnel. This book includes nine chapters: Overview of Enterprise Management, Enterprise Management Functions and Systems, Enterprise Management Methods and Arts, Techno-Economic Analysis and Product Development, Production Management, Quality Management, Equipment Management and Material Management, Marketing Management, and Financial Management. It systematically introduces the basic theories, methods, and practices of modern enterprise management. The content is concise, highlights key points, and is highly targeted. The book also incorporates the development of social economy, paying attention to absorbing new concepts and methods of enterprise management from domestic and international sources, such as Manufacturing Resource Planning (MRP), Just-in-Time (JIT) production, ISO 9000 family standards, and logistics management. This book is suitable for higher vocational and technical education, higher specialized education for non-management majors, and can also be used as a self-study reference for enterprise management personnel.