Network publication (including CD-ROM)

Author: Zhou Rongting
Publisher:
Publish Date: 2004-08-04
Features: This book is based on the research achievements of the National Social Science Fund, presenting an innovative design and refinement of the theoretical system structure of online publishing. It provides continuous tracking and understanding of the applications of online publishing, as well as a summary and analysis of the online publishing practices in which the author participated. The content of the book can be divided into several sections, including fundamentals, technology, applications, operations, and management. The fundamentals section introduces an overview of online publishing, its infrastructure, and publishing principles. The technology section focuses on Web publishing, multimedia publishing, database publishing, and interactive publishing. The applications section includes basic descriptions of online serials, e-books, and digital libraries. The operations and management section combines the characteristics of the online economy, elaborating on both macro and micro levels. This book can serve as a textbook for majors such as journalism and communication, information management, editing and publishing, e-commerce, and related fields. It is also a valuable reference for professionals in the publishing industry, media industry, and related sectors. The book comes with a CD-ROM.