Author: Lü Qin
Publisher:
Publish Date: 2001-11-21
Features: Modern tourism emerged in Western developed countries in the 1950s. Over half a century, the tourism industry has grown from an insignificant sector into one of the world's largest industries. With the gradual development of tourism, research on the economic, psychological, social, and cultural factors within the industry has flourished. Tourism psychology is a new discipline that studies tourism and the tourism industry from a psychological perspective. To understand this emerging field, please read this book carefully! This textbook comprehensively incorporates and absorbs research on tourism psychology by scholars both domestically and internationally. It is organized in the order of introductory psychology, tourist psychology, tourism service psychology, tourism interpersonal interactions, and the qualities of tourism workers. Unlike general tourism psychology textbooks, it does not adhere to the original disciplinary framework of general psychology and social psychology. Instead, it dares to break away from the traditional conventions of general psychology and social psychology, closely integrating with the practical realities of the tourism industry while adopting the strengths of various psychological schools for its own purposes.
Travel Psychology (Series Textbooks for Tourism and Hotel Management in Higher Vocational and Specialized Colleges)
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