Enterprise Management Innovation Theory and Practice (Beijing Higher Education Fine Press Textbook Project)

Author: Wang Jianmin
Publisher:
Publish Date: 2003-10-17
Features: The distinctive feature of this book lies in its emphasis on three key characteristics: breadth, novelty, and practicality.
First, the breadth of the book. It nearly comprehensively covers the entire process of management innovation theory, operational procedures, and business activities. Vertically, it involves management theory, management philosophy, management models, and management methods; horizontally, it encompasses the scope, personnel, organizations, and environment of management innovation. Through this vertical and horizontal integration, it organically merges management innovation theory with practice.
Second, the novelty of the book. By systematically elaborating on the theory and practice of management innovation, it proposes many new perspectives and offers insightful discussions, such as "the capital attribute of management," "material as capital," "the three-dimensional structure of management innovation space," "force field analysis of management innovation," and "the innovative capacity of personalized organizations." These contributions hold significant theoretical reference value and practical guidance in deepening understanding of management innovation, enhancing innovation capabilities, and enriching the theoretical framework of management innovation.
Third, the practicality of the book. It adheres to an approach grounded in reality, problems, and objectives, employing concise language, vivid case studies, and integrated concepts to focus on exploring the laws, methods, and practical processes of management innovation. By establishing an organic connection between theory and practice, it aims to provide more practical and effective methodological guidance for enhancing the management innovation capabilities of Chinese enterprises.