Business Banking Operations and Management (with courseware)

Author: Li Zhihui
Publisher:
Publish Date: 2004-02-21
Features: The book "Business Banking Operations and Management" is designed to introduce the main business operations of the banking industry today and its future development trends to those who are aspiring to engage in business banking operations and management. This textbook is written for undergraduate students majoring in finance at universities, utilizing the latest domestic and international materials and based on years of teaching experience. It addresses the needs of current domestic practical departments and students' learning abilities. It also holds certain reference value for economic and financial workers in China. The textbook employs modern economic research methods to introduce and explore important business concepts and management models of contemporary commercial banks, showcasing the main business operations of the banking industry today and its future development trends. The main features of this textbook include: First, it takes the three objectives of safety, liquidity, and profitability, along with the principle of their coordinated and balanced operation, as the theoretical foundation and runs through the entire book, breaking away from the traditional approach of explaining these three aspects as operational principles. Second, in light of the new characteristic of increased risks faced by commercial banks, it emphasizes the need to shift the focus of operations and management to establishing and strengthening financial risk prevention mechanisms, highlighting the importance of financial risk management. The textbook is accompanied by an online question bank and electronic courseware, which are characterized by vivid materials, rich content, a focus on interactivity, and ease of operation. This book is a university-level finance textbook for undergraduate students, written by the author using the latest domestic and international materials and based on years of teaching experience to meet the needs of domestic practical departments and students. It also holds certain reference value for economic and financial workers in China.