VI Design Examples

Author: Ding Jianchao, Editor-in-Chief
Publisher:
Publish Date: 2004-01-01
Features: This book provides an in-depth and easy-to-understand explanation of the steps, techniques, and methods of VI design through the appreciation of works and detailed introductions to practical examples. The book is divided into 7 chapters, including: common knowledge of VI design and software overview, enterprise logo design examples, standard font design examples, standard graphic design examples, standard color matching and symbol design examples, symbol recognition system design examples, and visual identity system design examples. The book is clearly written and explains the content in three modules: work appreciation, creative explanation, and production steps. During the example creation process, in addition to explaining the examples, tips or techniques are added at key steps. This paper-like, structured narrative style helps readers deepen their understanding, while the simple and clear explanation makes it easier for readers to accept and absorb the content.

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