Project Management Tutorial (Bilingual Version)

Author: Clifford F. Gray
Publisher:
Publish Date: 2005-05-01
Features: Co-authored by renowned project management expert Clifford F. Gray and senior management professor Erik W. Larson, this book titled "Project Management Tutorial" has received widespread attention since its release. The two scholars combine their combined 50 years of domestic and international project management teaching and practical experience to provide our readers with a project management textbook that offers a holistic integrated perspective (the so-called holistic perspective refers to the book highlighting the role of projects in achieving organizational strategic goals, while the so-called integrated perspective refers to the book including methods from selecting projects that are beneficial to organizational strategy to completing these projects in terms of technology and management). A major feature that distinguishes this book from other similar books is that it treats "project management" as a universally applicable innovative management method in modern organizational management, integrating it into the comprehensive management of the organization, and thus earning praise from both theoretical and practical aspects. The book not only provides a detailed explanation of the technical aspects of project management but also offers a distinctive analysis of the human factors that must be considered in the project management process, paying attention to the balance between the two. This is a major feature that distinguishes this book from similar books. The author emphasizes not only the process of project management but also explains why project management works; at the same time, it discusses not only "what to do" and "how to do it" but also "why it is done," so the concepts, principles, and techniques in the book are universally applicable. This book has a broad readership, including students, project managers, corporate executives, management consultants and analysts, etc. In China, the book has also been selected as a teaching material by several universities such as Peking University, Fudan University, Beijing University of Aeronautics and Astronautics, Beijing Jiaotong University, Shanghai University, and Jinan University. According to feedback from a large number of readers, the book is an excellent textbook for students of various levels to learn project management. Therefore, to meet the needs of bilingual teaching, we have co-published the bilingual teaching edition of this book with McGraw-Hill Education Publishing Company to serve the needs of teaching and learning. This book is suitable for senior undergraduate students, graduate students, MBA, EMBA, project managers, and related research and consulting personnel.

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