Author: Qi Shanhong
Publisher:
Publish Date: 2003-01-01
Features: "Second Time Chief Cultural Officer" attempts to present the concept in a scenario-based manner, starting from the corporate culture construction practice of "Second Time" and progressively delving into the process, steps, methods, and measures of corporate culture construction. Through the protagonist's practice, discussions, confusion, and reflections, it outlines various issues and basic countermeasure ideas in the practice of corporate culture construction. The writing of this book consistently adheres to the principles of readability, knowledge, and operability, drawing on the author's practical experience and reflections from participating in corporate culture construction in multiple companies. It combines the fundamental process of corporate culture construction with real-life cases, starting from the protagonist, Chief Cultural Officer Wang Haili, who initially leads corporate culture construction. It designs various potential problems that might arise in corporate culture construction and presents realistic scenarios to showcase the difficulties and feasible solutions that a "Second Time" Chief Cultural Officer might encounter. Our protagonist, Wang Haili, is a fictional character, but in the minds of the editors, he represents the collective embodiment of every corporate culture construction leader they have collaborated with, known, and interacted with. It is precisely their practical struggles and determined progress in corporate culture construction that have provided us with endless inspiration for writing this book! This book is part of the "Second Time Management Series," which includes "Second Time Senior Secretary," "Second Time Human Resources Manager," "Second Time Chief Cultural Officer," "Second Time Private Business Owner," "Second Time Foreign Enterprise Manager," and "Second Time Project Manager."
First time as Chief Culture Officer
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