Search Engine Advertising---The Successful Path of Online Marketing

Author: (USA) Seda, translated by Xie Ting, Zhou Zhi
Publisher:
Publish Date: 2005-06-01
Features: This book is a very useful guide for businesses to successfully conduct search engine advertising network marketing campaigns. Furthermore, based on theoretical research, the authors introduce how to achieve success in search engine advertising network marketing and obtain higher return on investment through clear explanations, analysis, and abundant examples. This book is suitable for readers interested in online marketing, such as professionals in network technology, entrepreneurs, business management and marketing personnel, and can also serve as an important supplementary teaching material for relevant courses in computer applications and business management at colleges and universities.