Microeconomics (Second Edition) 21st Century Economics and Management Textbooks

Author: Zhu Shanli
Publisher:
Publish Date: 2001-04-01
Features: This book is an intermediate microeconomics textbook that briefly introduces the research objects and methods of microeconomics. After a simple analysis of supply, demand, and equilibrium price theory, the author delves into the consumer behavior theory, utility theory behind the demand curve, as well as the producer behavior theory, production function theory, and cost theory behind the supply curve. The book focuses on exploring the pricing behavior of firms in perfectly competitive, monopoly, monopolistic competition, and oligopoly markets, and analyzes firm behavior using game theory. Building on the pricing analysis in product markets, the author examines issues of factor pricing, income distribution, general equilibrium, and welfare economics, and finally analyzes market failures.