3ds Max 6 Film and Television Advertising Design

Author: Wang Wei
Publisher:
Publish Date: 2004-11-01
Features: This book introduces the use of 3dsmax6 to create film advertisements in the form of examples, with illustrations and step-by-step guidance. The book is divided into 8 chapters. Chapter 1 briefly introduces the basic theories related to film advertisement design. Chapters 2-8 are presented in the form of examples, covering the entire process of film advertisement production from simple to complex. Chapters 2-6 explain how to create scenes applicable in advertisements, with representative special effects in these examples. Chapters 7 and 8 take actual advertisements as examples to demonstrate how to create complete commercial advertisements. This book perfectly combines advertising art with computer technology, offering rich content, comprehensive knowledge, innovative ideas, and a strong emphasis on practicality. It is a summary of the author's years of experience in creating film advertisement openings, making it highly practical, operable, and instructive. This book can serve as a reference manual for film advertisement designers, film special effects designers, and interior and exterior decoration designers. It is also suitable for enthusiasts interested in computer 3D design and can be used as a beginner to intermediate teaching material for relevant majors in colleges and technical training classes.