Excel Market and Sales Management Case Studies

Author: Li Gang
Publisher:
Publish Date: 2006-06-01
Features: This book introduces the application of Excel in corporate market and sales management in a step-by-step and progressive manner. The book is divided into 9 chapters, covering topics such as product sales data management, sales data classification and summarization, corporate loan and collection analysis, corporate cost-volume-profit analysis, sales forecasting analysis, market research surveys, and sales business decision-making.