Employee Motivation: Practices and Cases (2nd Edition)

Author: Guo Cunhai
Publisher:
Publish Date: 2005-04-01
Features: Different generations of employees have different needs. Employees in the 21st century place greater emphasis on the balance between work and family life. Money is no longer the primary factor in attracting employees. Autonomy, value realization, learning opportunities, support and recognition from supervisors, and flexible working hours have become more effective measures to motivate employees. This book starts from theory and focuses on practice, combining numerous case studies to provide a detailed introduction to various motivational measures and their key implementation steps. Any company can use this book to reform and improve its own incentive systems and measures, thereby retaining better employees for longer.