Author: John
Publisher:
Publish Date: 2005-03-01
Features: This book is a highly popular strategic management textbook in the United States, compiling the research findings of numerous strategic management scholars over the past two decades. Its most outstanding feature is that it is the exclusive partner of Business Week as a strategic management textbook in the U.S., obtaining brand new cases and illustrative materials exclusively from this world-class journal, making the content extremely rich and highly contemporary. Another major feature of the book is its abundance of case materials. A dedicated case section is set apart after the theoretical part, which includes many short cases from Business Week, as well as a large number of comprehensive cases. Additionally, a discussion case is appended at the end of each chapter in the theoretical part, and numerous examples are interspersed throughout the text to convincingly illustrate the relevant theories. All these cases cover almost all industries we can access, providing readers with a comprehensive understanding of strategic management across different sectors while studying it. At the same time, it enables practitioners of strategic management to easily find positive and negative examples close to their own industries, drawing inspiration from them. This book can serve as a textbook for strategic management courses for MBA and management graduate students, as well as a training manual and reference book for a wide range of corporate management personnel.
Strategic Management: Formulation, Implementation, and Control (8th Edition) - A Classic Textbook in Business Management
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