Management Essentials (Including "Operations and Exercises Manual")

Author: Li Honglin / Country: Mainland China
Publisher:
Publish Date: 2006-02-01
Features: The charm of management makes it not only an intriguing field of study but also a bridge for every student exploring the mysteries of wisdom to a better life. Therefore, management, as one of the core courses designated by the National Ministry of Education for management majors in higher education institutions, is a natural outcome. A Concise Introduction to Management was developed in accordance with the curriculum requirements for economic and management majors set by the National Ministry of Education, as well as the teaching guidance plan for core compulsory undergraduate courses in business administration, while also considering the characteristics of distance education. The writing of this book reflects our understanding and pursuit of a transformation in the perception of management education. In today's multimedia era, we strive to provide students with written materials on management that they can choose to learn in their own way, and the possibility of further learning by integrating them with other media resources.