Author: Andrew Campbell
Publisher: China Times Publishing Company
Publish Date: 2005-11-01
Features: Entrepreneurs tend to think about expansion, but Parker reminds everyone that before developing subsidiaries, one should first consider the necessity and competitiveness from a structural perspective. Moreover, use imagination to explore possibilities beyond traditional paths. Only in this way can one avoid losing the bet.●The book was awarded the "2005 Best Management Book" by the British Management Consulting Association●Amazon.com's five-star★★★★★recommendationManagementHammer strongly recommendsToo many companies, while searching for a "prince," have kissed many "frogs." This book teaches you how to identify the true prince from a distance and how to continuously bet with smaller stakes for greater growth. Many companies face the problem of sluggish growth. The growth rate of existing businesses falls short of expectations and cannot meet ambitious ambitions, so they use their business asset portfolio to add new pillars. However, when they try to create a new growth platform, 99% of the companies fail. This book provides guidance for this daunting challenge, helping managers find, enter, and develop new businesses. Based on intensive research, the book draws conclusions that contradict common arguments:
Growth Gambit: Spotting the Next Growth Venture
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