Business Painting

Author: Su Zhongqiu
Publisher:
Publish Date: 2005-04-01
Features: The book is divided into four units. The first unit outlines the basic concepts, expressions, and classifications of illustration and commercial painting, while also clarifying some fundamental issues from a historical perspective. The second unit discusses the commonly used creative methods in illustration and commercial painting, which we hope will serve as a gateway to inspire students' thinking. The focus of teaching should be on cultivating students' problem-solving skills and developing their individuality and creativity. It is crucial not to treat these methods as standardized formulas. The third unit explains several commonly used techniques in the creation of illustration and commercial painting. These techniques have significant potential for development in practical applications, and students should be encouraged to practice them while boldly exploring new approaches. Following this, we list some projects for reference by teachers and students. The fourth unit introduces nine renowned illustrators who have made significant impacts in the international field of graphic design. Through them, we can see the important role and new developments of illustration and commercial painting in the realm of graphic design. At the end of the book, there is a color insert. This part of the book is closely related to the illustrations in certain chapters and can be used as a reference.