Author: Yuan Yongyou
Publisher:
Publish Date: 2006-08-01
Features: Due to the influence of traditional business concepts, foreign-related enterprises in China have varying degrees of tendencies to prioritize production over circulation, strategy over tactics, and operations over rules. Many of these enterprises have paid a heavy price for these tendencies. "Those who do not remember the past are doomed to repeat it." In this book, every import and export case study behind has a legendary story. The author shares the successes and failures, as well as the gains and losses from these cases with readers, hoping to provide them with insights and inspiration. This is of great significance for improving the business level of foreign-related enterprises in China's foreign trade, changing the extensive business model, and thus establishing a new competitive order and market order. To ensure that this book offers valuable insights to a broad readership, it emphasizes the characteristics of "new" and "practical" content. "New" refers to the materials being drawn from the most recent and real records of frontline import and export operations, while "practical" highlights the analysis and research of specific issues in practice. Through case introductions and analyses, readers gain a clearer understanding and comprehension of the doubts and challenges in international trade practice. This book also provides useful reference materials for theoretical and academic researchers, as well as foreign-related business operators.
Case Analysis of Import and Export Single Operation Matters
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