Travel aesthetics

Author: Wu Cengping
Publisher:
Publish Date: 2006-07-01
Features: Tourism aesthetics is an interdisciplinary, marginal, and comprehensive subject that emerges from various disciplines such as aesthetics, tourism studies, sociology, management, cultural arts, and landscape studies. It possesses strong practicality and applicability, making it an indispensable course in tourism education. This book is divided into eleven chapters. Chapters one and two aim to explain and analyze beauty; Chapters three to eight aim to discover and appreciate beauty; Chapters nine to eleven aim to create and manage beauty. In terms of system construction and main content planning, the book strives to center around "tourism beauty," using the three major tourism elements—tourism subjects, tourism objects, and tourism intermediaries—as carriers. Against the backdrop of philosophy, aesthetics, sociology, psychology, cultural studies, landscape studies, and behavioral studies, it examines the aesthetic connotations and essence of tourism activities from multiple levels and dimensions. The content reflects comprehensiveness, systematicity, thoroughness, and scientificity, while pursuing concise and fluent language. This book can serve as a textbook for tourism students, an elective textbook for related majors, and a training manual for tourism professionals. It also holds certain reference value for general readers.

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