Who Says Elephants Can't Dance?: The Autobiography of Jack Welch, Chairman of IBM

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Publish Date:2003-01-01
Features:This book is the only one, and also the last one personally written by himself, chronicling a management legend. The size of the company is important, because scale is leverage. Depth and breadth can accommodate larger investments, greater risks, and longer-term commitments to the future. During the nine years led IBM, the company continued to win, with its stock price increasing tenfold, becoming one of the most profitable companies in the world. Some have commented that's two most prominent contributions were: 1. Maintaining the integrity of IBM this giant; 2. Successfully transforming IBM from hardware production to services, making it the largest computer company in the world that does not manufacture computers. In the book, recounts the glorious years of transforming IBM, blending firsthand internal insights—such as meeting transcripts, subtle clues of impending changes, and high-stakes decisions made under pressure—with high-level strategic thinking and well-considered management philosophy. was a technological outsider, yet he revitalized a major IT company on the global economic stage through a series of strategic adjustments. In this management saga of turbulent waves, weaves his profound insights into management, corporate culture, corporate scale and competitiveness, and corporate transformation into vivid narratives, making them rich, detailed, and candid, offering the most perfect and compelling interpretation of the topic all business professionals are deeply concerned about: "How can traditional enterprises transform into modern, pragmatic, and agile businesses aligned with the global economy?"