Author: Lu Baimian / Country: Mainland China
Publisher:
Publish Date: 2006-07-01
Features: I believe this book can serve as a bridge for young people who aspire to become marketing professionals, helping those already engaged in marketing work to deepen their understanding of their own jobs. Our country's market economy is transitioning from disorder to order, and during this process, society requires a large number of knowledge-based and consulting-style marketing professionals, as they are one of the most crucial groups driving this transformation. I sincerely hope this book will help more people become the sales talent the market urgently needs.
Dr. Zhang Shaohua, Chairman of Beijing Hongneng Changran Data Application Co., Ltd.
June 6, 2006, Shanghai
Strategic Marketing for Large Clients
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