Undercover Economics

Author: Haofu
Publisher:
Publish Date: 2006-07-01
Features: Why are coffee shops always located at street corners? Why does the same supermarket seem like a gimmick to some while offering great value to others? Why is it so hard to find a good house with a convenient location and affordable price? What are the economic reasons behind traffic congestion? Why is the gap so large between wealthy and poor countries? As the "master of change" for economists, this captivating book provides answers to all these questions. This book aims to help you see the world through an economist's lens. It won't delve into professional topics like exchange rates or business cycles, but it will help you unravel the mysteries of daily life. The book covers both big issues, such as why Starbucks is so profitable, and small ones, like how to find a bargain in the supermarket. From start to finish, it's a detective-style investigation, teaching you how to use an economist's various research tools to understand and solve everyday problems. The author points out: daily life is merely a complex game of negotiation, a battle of physical strength, and a contest of intellect. After reading this book, you may become a smarter consumer, able to see through the truths behind various realities. Why are coffee shops always located at street corners? Why does the same supermarket seem like a gimmick to some while offering great value to others? Why is it so hard to find a good house with a convenient location and affordable price? What are the economic reasons behind traffic congestion? Why is the gap so large between wealthy and poor countries? As the "master of change" for economists, this captivating book provides answers to all these questions. This book aims to help you see the world through an economist's lens. It won't delve into professional topics like exchange rates or business cycles, but it will help you unravel the mysteries of daily life. The book covers both big issues, such as why Starbucks is so profitable, and small ones, like how to find a bargain in the supermarket. From start to finish, it's a detective-style investigation, teaching you how to use an economist's various research tools to understand and solve everyday problems. The author points out: daily life is merely a complex game of negotiation, a battle of physical strength, and a contest of intellect. After reading this book, you may become a smarter consumer, able to see through the truths behind various realities.