Author: Xiao Xiao
Publisher:
Publish Date: 2006-07-01
Features: Since the introduction of computer technology into the design field, artistic creative methods and techniques have become unprecedentedly rich, and this is also true in the field of logo design. Previously, logo design centered around CI (Corporate Identity) always believed that "simplicity is the best." However, with the continuous improvement of computer technology and design software functions, a large number of new creative methods have emerged in the logo design field, bringing it a brand-new vitality. A variety of special effects, such as 3D effects, gradient effects, hazy effects, and various transformations, have greatly enhanced the expressiveness and visual impact of the works, making the once monotonous and almost ascetic symbolic logo design field lively and vibrant in recent years. Moreover, with the increasingly mature WEB environment, dynamic effects (Motion) have been introduced into the logo design field, and the choice of design styles has become more diversified. Computer Logo Creative Design is divided into two volumes and is edited by the renowned Japanese computer design expert Taki Ono. It includes nearly 600 classic computer-designed logos, reflecting the most cutting-edge digital design concepts and covering multiple industries and fields. Some of the works also demonstrate the specific computer creation process, allowing readers to follow the detailed steps in the book to personally attempt to complete the designs of renowned artists, grasp design creativity, and refine design skills. This book has been published in multiple language versions and has become a reference book for graphic, advertising, and other design professionals. It is hoped that the publication of the Simplified Chinese version of this book in China will help broaden the creative space of designers and enhance their computer design capabilities. Due to the urgency of publication and the limited expertise of the editors, there are still shortcomings in the book. Errors and inappropriate places are sincerely welcome to be criticized and corrected by fellow professionals and experts. This book is divided into two volumes and is edited by the renowned Japanese logo design expert Taki Ono, including nearly 600 classic design logos covering multiple industries and fields. The works in the book are creative, unique, and highly valuable for reference. The author demonstrates the specific computer creation process for some of the works, allowing readers to follow the detailed steps in the book to personally attempt to complete the creative design secrets of many renowned artists. This book has been published in multiple language versions and has become a reference book for graphic design and computer production professionals.
Computer logo creative design - (Lower)
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