Business Administration Research

Author: Wang Rong
Publisher:
Publish Date: 2006-06-01
Features: This book is one of the achievements of the Yunnan University Provincial Key Discipline Construction in Business Administration. It includes 50 papers in total. The articles are closely focused on the theories of business management and the practical needs of socialist market economy construction. They analyze and study various aspects such as fundamental theories of economic management, economic reform and development, industrial economic management, market operations and strategy, capital markets and management, financial management, informatization in management and e-commerce, as well as corporate culture, human resource management, and the history of Chinese economic management. This book can serve as a reference for academic research in business administration and for practitioners in the construction of the socialist market economy.