THE MCKINSEY WAY

Author: Ethan M. Rasiel United States/America
Publisher: McGraw-Hill Education-Europe
Publication Date: 2006-06-01
Features: Book Description
Penetrate the McKinsey mystique and learn the secrets of the world's largest and most successful strategy consulting firm.
"A breeding ground for gurus." That's how the best-selling book "The Witch Doctors" defined McKinsey & Company, the gold-standard consulting firm whose alumni include titans such as Tom Peters, Harvey Golub, and Kenichi Ohmae. Now, a former "McKinzoid" lifts the veil to show the world how the secretive McKinsey works its magic—and helps readers emulate the firm's best practices in problem-solving, communication, and management. The result is a toolkit of techniques without peer, one that brings an expert mindset to such practical topics as selling without "selling" and turning enemies into allies. For anyone who wants to become a better strategic player or get an inside look at the high-pressure consulting life, this guide is a must.
Publisher Comments:
"If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place." — Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT.
"Enlivened by witty anecdotes, THE MCKINSEY WAY contains valuable lessons on widely diverse topics such as marketing, interviewing, team-building, and brainstorming." — Paul H. Zipkin, Vice-Dean, The Fuqua School of Business
It's been called "a breeding ground for gurus." McKinsey