Success has its reasons - The Fierce and Varied Entrepreneurs of Zhejiang (II)

Author: Zhou Dongmei
Publisher:
Publish Date: 2006-05-01
Features: In the turbulent era of reform, they were a group of pioneers who stood at the forefront of the waves. They were resolute and persistent, forging ahead through thick and thin; they pushed forward with determination, never giving up. While the path to success may not be replicable, the human brilliance of successful individuals can illuminate our journey forward. Get closer to wealth, focus on the heart—please join us on this journey!—Zhou Dongmei, 2004. The first Fengyun Zhejiang Entrepreneurs issue was launched without flashy packaging or promotion but still received great popularity. The second issue, building on the strengths of the first while making some optimizations, differs from other similar books. The selection of characters is different from that of similar books. Of course, this is primarily determined by the positioning of the All Under Heaven Zhejiang Entrepreneurs column. In addition to well-known senior Zhejiang entrepreneurs like Zong Qinghou and Lou Zhongfu, there are more new faces. Although they are leading in their respective fields or have made outstanding contributions in certain aspects, the general public knows relatively little about them. It is precisely because of this that these entrepreneurs may be able to provide readers with more information, more freshness, more inspiration, and more references.
Second, the perspective of observation is different. Beyond showcasing their achievements or business acumen, this book focuses on uncovering the reasons behind their success and the underlying patterns. For example, they are adept at discovering opportunities that others overlook—why can others seize an opportunity while you cannot? Wealth is not the ultimate goal of entrepreneurship, and there is no inherent correlation between the amount of wealth and the realization of life’s value or the level of quality of life. Upholding integrity and a sense of social responsibility are the keys to ultimate business success; emotional intelligence is more important than intellectual quotient; persistence and focus are more crucial than chasing opportunities. Principles like these—such as the idea that wealth is not the ultimate goal of entrepreneurship, that emotional intelligence matters more than IQ, and that persistence and focus are more important than chasing opportunities—are vividly illustrated through the stories of the entrepreneurs in the book.
Third, the entrepreneurial stories of the Zhejiang entrepreneurs in the book have greater inspirational and reference value for more people. Almost all the entrepreneurs in the book started from scratch and were certainly not geniuses. Their success was not overnight or smooth sailing. What they achieved, ordinary people can also achieve—as long as you have determination, confidence, and continuous effort. Although the threshold for entrepreneurship is higher now than it was a decade and a half ago, different eras offer different opportunities, and there is never a latecomer in entrepreneurship. As long as you take action, you can definitely succeed.
[Editor’s Recommendation] In the turbulent era of reform, they were a group of pioneers who stood at the forefront of the waves. They were resolute and persistent, forging ahead through thick and thin; they pushed forward with determination, never giving up. While the path to success may not be replicable, the human brilliance of successful individuals can illuminate our journey forward. Get closer to wealth, focus on the heart—please join us on this journey!—Zhou Dongmei, 2004. The first Fengyun Zhejiang Entrepreneurs issue was launched without flashy packaging or promotion but still received great popularity. The second issue, building on the strengths of the first while making some optimizations, differs from other similar books. The selection of characters is different from that of similar books. Of course, this is primarily determined by the positioning of the All Under Heaven Zhejiang Entrepreneurs column. In addition to well-known senior Zhejiang entrepreneurs like Zong Qinghou and Lou Zhongfu, there are more new faces. Although they are leading in their respective fields or have made outstanding contributions in certain aspects, the general public knows relatively little about them. It is precisely because of this that these entrepreneurs may be able to provide readers with more information, more freshness, more inspiration, and more references.
Second, the perspective of observation is different. Beyond showcasing their achievements or business acumen, this book focuses on uncovering the reasons behind their success and the underlying patterns. For example, they are adept at discovering opportunities that others overlook—why can others seize an opportunity while you cannot? Wealth is not the ultimate goal of entrepreneurship, and there is no inherent correlation between the amount of wealth and the realization of life’s value or the level of quality of life. Upholding integrity and a sense of social responsibility are the keys to ultimate business success; emotional intelligence is more important than IQ; persistence and focus are more crucial than chasing opportunities. Principles like these—such as the idea that wealth is not the ultimate goal of entrepreneurship, that emotional intelligence matters more than IQ, and that persistence and focus are more important than chasing opportunities—are vividly illustrated through the stories of the entrepreneurs in the book.
Third, the entrepreneurial stories of the Zhejiang entrepreneurs in the book have greater inspirational and reference value for more people. Almost all the entrepreneurs in the book started from scratch and were certainly not geniuses. Their success was not overnight or smooth sailing. What they achieved, ordinary people can also achieve—as long as you have determination, confidence, and continuous effort. Although the threshold for entrepreneurship is higher now than it was a decade and a half ago, different eras offer different opportunities, and there is never a latecomer in entrepreneurship. As long as you take action, you can definitely succeed.