Quality is Free - The Art of Ensuring Quality

Author: Philip B. Crosby (USA)
Publisher:
Publish Date: 2006-06-01
Features: Under the advocacy of Crosby, "Zero Defects" has become the working standard of international excellent enterprises. This series of books is a complete record of Crosby's "Zero Defects" journey, presenting the perfect showcase of the master's wisdom in China. It will showcase successful cases of renowned enterprises for readers concerned with quality management, and provide insights into the mysteries of "Zero Defects" for ambitious Chinese enterprises striving to enhance their quality competitiveness, helping them grasp the sources of profit and competitive advantages! Quality is Free: Sparking the quality revolution in the US and Europe, translated into 25 languages, with over 2.5 million copies sold globally Quality is Free is a classic in management literature and a required reading for MBA programs at Harvard, Wharton, Yale, and other top business schools. In the book, Crosby explains the misconceptions about quality management and shares the success story of ITT's global implementation of quality process improvement. The book is filled with real-life cases and scenarios, offering profound insights into what quality is and how to improve it as desired. The legendary story of HPA is even more detailed and comprehensive, dissecting the entire process of how management uses 14 steps to drive organizational improvement, while the Quality Maturity Grid provides a method for managers to determine the direction of their organization's quality processes. Through this, you will understand that quality is not only free but also a genuine money tree. Every penny saved by doing things right from the start, without rework, will be reflected in the "Profit" column of the financial statements.

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