Public Opinion - Century Frontier

Author: Walter Lippmann (USA)
Publisher:
Publication Date: 2006-04-01
Features: The Century Humanistic Series includes five sub-series: "The Century Library," "The Century Frontier," "Miniature Classics," "University Classics," and "Open Humanities." Each sub-series is distinct yet complementary. "Clarifying the context of Western thought and updating the academic tradition of China" serves as the editorial principle of "The Century Library." The library is divided into two major book series: the Chinese Studies series and the Western Studies series. The Chinese Studies series, starting from the late Qing Dynasty and the early Republic of China, comprehensively organizes academic works of modern China since the late Qing Dynasty, aiming to provide a progressive framework for contemporary reflection on the social and spiritual conditions of modern China. The Western Studies series aims to systematically translate classic texts from ancient Greece and Rome to the present, based on the overall process of Western civilization, thereby showcasing the emergence and evolution of Western thought traditions and laying a solid textual foundation for addressing the core issues of modern China. In parallel, "The Century Frontier" focuses on significant academic and intellectual topics and new developments since World War II globally, presenting recent achievements in various disciplines and the diverse dimensions of contemporary cultural trends. "Miniature Classics" collects classic works by renowned masters in relatively concise forms, highlighting their unique styles and profound insights. This book is a foundational work in the field of communication studies. It first provides a panoramic description of public opinion, and since its publication in 1922, it has been translated into dozens of languages and remains an authoritative work in the field to this day. The enduring influence of this book lies in its effective exploration of a series of inescapable issues in the study of public opinion. For example, where does public opinion come from, how is it formed? What results can it produce? Who constitutes the public? What does public opinion mean? Is it merely disseminated among the public, or is it formed by the public itself? When can it become an independent force? It offers incisive and profound discussions on issues such as prejudice, interest, the formation of public will, and the image of democracy, completing the first comprehensive account of public opinion communication in the history of journalism and laying a foundation for future research. This book is a foundational work in the field of communication studies. It first provides a panoramic description of public opinion, and since its publication in 1922, it has been translated into dozens of languages and remains an authoritative work in the field to this day. The enduring influence of this book lies in its effective exploration of a series of inescapable issues in the study of public opinion. For example, where does public opinion come from, how is it formed? What results can it produce? Who constitutes the public? What does public opinion mean? Is it merely disseminated among the public, or is it formed by the public itself? When can it become an independent force? It offers incisive and profound discussions on issues such as prejudice, interest, the formation of public will, and the image of democracy, completing the first comprehensive account of public opinion communication in the history of journalism and laying a foundation for future research.