Directly at the Business Focus - Professor Hong Tao and the Media

Author: Zhao Yu
Publisher:
Publish Date: 2006-04-01
Features: Professor Hong Tao has been engaged in economic research, writing, and publishing since 1986, with nearly 400 achievements. He has consistently focused on many key issues in the circulation economy and provided advice and suggestions for the reform and development of China's circulation industry, expressing many unique insights. Directly at the Business Focus—Professor Hong Tao and the Media selects and compiles interviews with Professor Hong Tao from mainstream media since 2000. Unlike his monographs or academic papers, this book reflects Professor Hong Tao's academic thoughts accumulated over more than 20 years of his research career from another perspective.
This book also serves as a side view of China's circulation industry reform, documenting many key issues such as consumer value storage, price competition, foreign-invested commodity trading markets, market service centers, food safety, entry fees, branded markets, e-commerce, business culture, circulation enterprise reform, commercial outlet planning, private brand development, wholesale industry opening strategies, catering market development, grain circulation, "direct subsidy" policies, futures markets, commercial insights, credit consumption, consumer rights protection, excessive packaging, industry pricing, and other hot topics.
The publication of this book is an innovation. It is neither a deeply technical professional treatise nor a simple compilation of hot events. Instead, it reflects Professor Hong Tao's unique perspective on key issues. It does not represent any particular interest but embodies Professor Hong Tao's strong sense of social responsibility. It is not merely Professor Hong Tao's personal views but also encompasses the intellectual exchanges of many experts and scholars in the industry.
Throughout this collection, what runs through it is Professor Hong Tao's relentless struggle for truth.