Foreign Trade Business Manager Handbook

Author: Chen Wenpei
Publisher:
Publish Date: 2006-03-01
Features: With the rapid development of foreign trade, especially after the reform from approval-based to registration-based system for trade enterprises starting from July 1, 2004, new foreign trade companies have been emerging continuously. There has been a severe shortage of foreign trade sales personnel and managerial talents. At the same time, those working in the business line are also facing new problems and challenges. In light of this, the author conducted in-depth discussions with long-term international trade practitioners, including managers and experienced "master craftsmen" in Shanghai, to develop a series of training courses for foreign trade business. These have been compiled into this book, Foreign Trade Business Manager's Handbook, as a reference guide. The book's key feature is its emphasis on practicality, collecting numerous real-life examples from the business processes of foreign trade companies, making it highly valuable for foreign trade managers and sales personnel. The selection and elaboration of examples in the book follow a progressive and layered approach, making it very suitable for newcomers in foreign trade enterprises. For students aspiring to join the international trade team, it is also an excellent reference material. Additionally, the book can serve as an elective textbook for undergraduate and postgraduate students majoring in International Trade or International Business, as well as a reference for postgraduate entrance exams.