Management - Essence of Classics - Management Thought Treasury for Professional Managers 2

Author: Wu Zhiyong
Publisher:
Publish Date: 2006-03-01
Features: The author of this book has selected several valuable and essential books from the management books he has read over the past 10 years and compiled them into this collection. The book adopts a direct quotation method, carefully curated into several categories such as strategic management, change and innovation management, leadership, management thinking patterns, human resource management, marketing management, sales management, customer relationship management, public management, management accounting, logistics management, and operations management. The books included cover works such as "Company Strategy Insights – A New Horizon in Management by Boston Consulting Group," "Dell Strategy," "The Great Transformation – Seven Principles of Enterprise Construction Engineering," "People in the Enterprise – The Way Famous Companies Use People," and more.