Mastering Management - Learn Management from Case Studies

Author: He Zhiyi
Publisher:
Publish Date: 2006-02-01
Features: This book provides commentary on 14 corporate management cases, including "The P4 War," "Promote Based on Affinity or Merit," "The Battle for Kodak," "Troubles from Customers," "Lightning Reorganization of Xining Coal," "TCL's Cross-Border Acquisition," and "The Dilemma of Brand Re-positioning."