Success Starts with Innovation - The Entrepreneur's Winning Formula

Author: Li Qiming
Publisher:
Publish Date: 2006-01-01
Features: As the ancient poem goes, "How can the water in the pool be so clear? Only because there is a continuous flow from the source." Applying this to the topic of success, we can say, "To ask about the long road to success, only innovation is vast and boundless." The author starts from the perspective that success for entrepreneurs begins with innovation, introducing their secrets of thinking innovation, learning innovation, concept innovation, cultural innovation, institutional innovation, organizational innovation, leadership innovation, technological innovation, marketing innovation, and image innovation, etc. It is also like providing quick practical meals for busy entrepreneurs. The hope is to achieve the effect of being beneficial upon opening and teaching people how to fish. This book is particularly suitable as a management training textbook for enterprises and as a reference for university students and teachers in economics and management. This book discusses innovation as the starting point or key factor for the success of entrepreneurs. It can be said that innovation and entrepreneurship have a special connection. The innovation discussed here is not simple invention or technological innovation, but refers to the development of new markets, the discovery of new production factors, the introduction of new production and operation management methods, the realization of new corporate organizational forms, the creation of new cultures, and so on.