Author: [UK] Smith / Dong Yongguang / Zhang Xiaolin
Publisher:
Publish Date: 2003-08-01
Features: This book is not your typical business and management book. In fact, for students, researchers, and those with a say in such matters—especially entrepreneurs, managers, and others—it is essential to understand that, in a sense, most human activities are about business and management. This is a fundamental premise that is self-evident in the book's argument. To put it bluntly, the book begins by discussing several methods and approaches to becoming a true millionaire, under the premise that as an entrepreneur or business owner, business and management mean investing half your life savings or inherited wealth into an uncertain venture. It may also involve borrowing and lending money when funds are insufficient, then painstakingly buying low and selling high, exploiting regional and bulk price differences to make a living. Alternatively, you could work diligently, sacrificing sleep and rest, to research and produce a unique product, just as hard to find buyers willing to sell it in the market, and then anxiously wait for news that is uncertain whether it will succeed or fail. Beyond this never-ending, tormenting process, business and management may also mean that after years or decades of hard work, you finally take a breath as a successful entrepreneur, a shareholder in a partnership, or someone with a moderate amount of assets. At this point, you might discover that the result of business and management is that your company has also become a commodity—a symbol. It stands out, is even highly sought after, and its stock price keeps rising. Then, you can become a renowned figure by selling your stocks. In short, in this book, business and management refer not only to the initial purpose of starting a business, such as selling products, but also to the outcome, such as selling the company. The book primarily discusses how to achieve the latter through the former, especially from an investment perspective. Don't forget that the author himself is a consultant who spends his days advising others on investments, mergers and acquisitions, and selling companies. There is a popular saying: "Small bosses manage products, middle bosses manage brands and marketing, and big bosses manage capital." In my understanding, this is not just about the amount of money, but also about a business philosophy, approach, and mindset, as well as what Easterners call the "state of business." Now, let's follow the author along this journey into the realm of business philosophy, approach, mindset, level, and state of business!
Millionaire Plan
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