Bold and Decisive---Full Disclosure of Twenty Classic Marketing Plans

Author: Zhang Hailiang
Publisher:
Publish Date: 2004-09-01
Features: Today Market International Planning Institution was established in 1994. To this day, it has established branches in Beijing, Xi'an, Shanghai, Shenzhen, Chengdu, Wuxi, Jinan, and Hefei, and operates three professional companies: Today Action Real Estate, Today Network Technology, and Today Shengshi Brand Park. In the past decade, with innovative, unique positioning methods and classic creative techniques, it has successfully planned for dozens of enterprises and nearly hundreds of products or services. By analyzing world-class management and marketing methods, combined with the national conditions, and leveraging years of market operation experience, it provides clients with highly professional, highly operational management consulting and brand and marketing planning services. We advocate: "Planning has no fixed formula, management has no fixed method, and creativity has no fixed rule." Chairman Mr. Zhang Hailiang is a renowned Chinese training and practical planning expert, President of the Chinese Marketing Academic Research Institute, and Chairman of the Expert Group of the Chinese Western Entrepreneurs Forum. The industry calls him the "Chinese Marketing Sharp Knife."