Tourism industry restructuring and harmonious development

Author: Lou Jiajun et al.
Publisher:
Publish Date: 2005-11-01
Features: This book extensively elaborates on the structural adjustment and harmonious development of China's tourism industry. The specific content includes: tourism area division and industrial structure analysis, China's tourism products and their optimization strategies, the current status and development strategies of tourism human resources, innovation in tourism enterprise organizational structure, tourism consumption decision-making and its influencing factors, research on tourism industry systems, and studies on national tourism resorts. The book is divided into 7 parts.
Chapter 1 provides a detailed analysis of the tourism industry positioning and industrial structure of each tourism area based on the environmental and resource characteristics of China's 8 major tourism areas, and proposes countermeasures and suggestions for the development of tourism areas.
Chapter 2 explores effective measures to optimize the tourism product structure, focusing on the role mechanism of transforming tourism resources into tourism products, given the current composition and influencing factors of China's tourism products.
Chapter 3 discusses the distribution structure of tourism human resources, combining case studies of human resource allocation in the tourism hotel industry, and proposes strategic ideas for the in-depth development of human resources.
Chapter 4 takes the innovation of tourism enterprise organizational structure as the starting point, combining specific market operation cases of enterprises, and deeply explores the impact of the dynamic alliance organizational form of tourism enterprises on the adjustment of their organizational structure.
Chapter 5 analyzes the influence of numerous related factors on the decision-making of tourists engaging in tourism activities, based on empirical research on tourism consumption decision-making.
Chapter 6 focuses on the degree of industrial linkage in the tourism industry, emphasizing the research and analysis of the indicator system of tourism industry linkage, and provides in-depth analysis and elaboration on influencing factors such as the ripple effect and multiplier effect in tourism industry linkage.
Chapter 7 primarily studies the product composition characteristics and market distribution trends of tourism resorts.
Additionally, there is an appendix that compiles two papers on the relationship between tourism resource allocation theory and the development of the tourism industry.